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Media Kit 2023
about L'UTOPIA
A culmination of everything from fashion, beauty, entertainment, society, food and travel, etc. L'utopia is the one-stop destination for everything you wish to know. As an Indian-origin magazine, we aspire to be global in our pursuit of talent. We strive to provide our readers with a different perspective on life. With the platform of our magazine, we aim to provide a platform for talents in the creative market and give them a voice in a place where they may not be adequately heard. By cooperating with various artists and companies, we make L’UTOPIA magazine a platform that promotes inspiring work and uses it to spread boundless talent to unexplored corners.
L’UTOPIA magazine aims to lift the curtain shrouded over the entertainment industry, giving our readers a glimpse into the hard work behind the scenes. We collaborate with artists to create organic content, allowing us to bond with our readers and help the readers bond with the industry. L’UTOPIA wishes to empower its readers, making it a platform of exchange for innovation and ideas.
WHAT we
OFFER
We’ll help tailor your campaign to one (or all) of our robust media channels, whether it’s a digital magazine ad delivered to the devoted L’UTOPIA subscriber, or digital custom content amplified across lutopiamagazine.com and our social channels.
BRANDED CONTENT
ADVERTISING
PRODUCTION
SHOP
EVENTS
Website Global Reach
Global Readership
Social Media Global Reach
MEET Our
AUDIENCE
4,038,460+
90 days global average reach
AUDIENCE
93.9%
age between 18-34
IMPRESSIONS
9,240,072+
90 days global average reach
6,000+
subscribers
SOCIAL
63,501+
followers
FEMALE
42.1%
MALE
57.9%
Source: Instagram Analytics (Dec. 2022 - Feb. 2023)
SOCIAL
Starting at: ₹20,000/Post
With an Instagram following of 63.5k+, L’UTOPIA has a robust social media following. We know how to engage our followers on every platform that matters. In last 90 days, L’UTOPIA Instagram content reached more than 4m+ people, and generate over 676k+ engagement (including comments, shares and likes)
9.2M+
INSTAGRAM
IMPRESSIONS
IN LAST 90 DAYS
REACH the
L'UTOPIA
FORWARD
GLOBALLY
DIGITAL RATE CARD
FORMAT
RATE
Display Advertising Opportunities*
Homepage native ad carousel
(HP takeover for one week- no impressions commitment)
₹16,000
Interscroller (High Impact Mobile Only Unit)
*Targeting Options available at 20% Premium
₹150 CPM
Display Ads-Static
₹100 CPM
Branded Video Distribution
(website + social)
₹1 Per View
Native Advertising Opportunities
Native Microsite
(6 Stories with 24 Posts, 1 emailer inclusive, discovery on website)
₹2,00,000
Native Story
(1 Story with 4 Posts)
₹50,000
Social Media Opportunities
Instagram Carousel
(Photo/Video)
₹25,000
Instagram Story
(Photo/Video)
₹25,000
Instagram Post
₹20,000
Our Content
FASHION
Our top picks of new fashion and grooming products to add to your stash.
ARTISTS
We work with multiple artists from all fields if life and help give them a platform to showcase their work.
COVER STORIES
A collection of Great minds that have graced the cover of our esteemed magazine.
TRAVEL
Everything you need to know to enjoy a global destinations.
FOOD
A treasure trove of mouth watering delicacies from around the globe and chefs that make them!
LIFESTYLE
We cover tips and interview lifestyle gurus to help our audience live a better and healthier way of life.
SOCIETY
We target important global and daily issues that one faces on an everyday basis and aim to create the utopian dream.
SHOP
A collection of the top picks and trending brands and their products!
DESIGNERS
Talented and hard working fashion and product designers speak their mind and tell us about their unique designs.
DIGITAL ADS
Standard Display: ₹400-₹500/CPM (NET) Video: ₹800/CPM
We offer a variety of premium advertising placements across lutopiamagazine.com. Our ad units are strategically positioned to maximum visibility and engagement for advertisers.
HOMEPAGE TAKEOVER + POE
Rate: ₹20,000/Day (NET)
Looking for maximum impact? This opportunity offers advertisers 100% share of voice and averages 12K daily impressions on the homepage and most other points-of-entry (POE).
BRANDED CONTENT
Storytelling is what we do, and we’d love to help tell your brand’s story. Our iconic media brands craft stories that resonate globally, and our new branded content studio will lend that same editorial expertise to creating content that elevates your brand.
INTEGRATED EDITORIAL
Best for advertisers looking for editorial recommendations on how to most effectively and authentically integrate into our content
Voice, look and feel of the content will match brand’s style
DESIGN
If you would like us to prepare artwork for your ad, a design cost (time dependent) of between ₹1,000 - ₹2,500 (plus GST) will apply. Minor changes to existing artwork will incur a fee of ₹800 (plus GST). Upon request, client’s artwork will be supplied to them as a high res pdf for use elsewhere.
SPONSOR CONTENT
Best for marketers with a specific message or theme in mind, with less flexibility to align with editorial recommendations
Voice, look and feel of the content itself will differ from the brand’s style
EDITORIAL
Editorial is to be supplied by the client, even if only in a rough format. If this is not possible, editorial writing services are available at ₹4,000 (plus GST) per finished article - 400 words max.
ADVERTISING PRICES AND SPECIFICATIONS
SIZE
PRICES
Front Cover
₹80,000
Back Cover
₹40,000
Double Page Spread
₹50,000
Full Page
₹30,500
1/2
₹16,500
1/3
₹14,000
1/4
₹12,000
3 Images
₹8,500
Writing Charge
₹4,000
Market Place
One Ad - ₹7,700
6 Ads - ₹5,000 per ad
12 Ads - ₹2,000 per ad
Market Place:
One Ad - ₹3,000
Mini Ad
6 Ads - ₹2,000 per ad
Competition Space
₹9,000
Inserts
₹2,600 per 1000
ONLINE ADVERTISING PRICES AND SPECIFICATIONS
MEDIA
PRICES
L’utopia: Email Out
Ad price + ₹2,000
Online Link
₹1,000
Banner ad on L’utopia’s website
₹20,000
Newsletter
E-blasts
Subscribers: 6,000+
E-BLASTS
Starting at: ₹40,000 (NET)
Our e-blast list is comprised of subscribers who have opted to receive communications from L’UTOPIA partners. Engage this audience with an e-blast designed specifically for your event, promotions or product sampling offer.
Subscribers: 6,000+
NEWSLETTER
Starting at: ₹16,000 (NET) Ad units: Big Box
L’UTOPIA subscribers love seeing us in their inbox, evident by our tremendous open rates that far exceed industry benchmarks. Our L’UTOPIA newsletter is distributed 3X weekly to an opt-in list of subscribers.
ARTWORK SPECIFICATIONS: E-NEWSLETTER & EDM
e-NEWSLETTER & EDM SPECIFICATIONS
Targeted EDM
₹7 per member
Skyscraper (bottom half)
₹16,000
Skyscraper (top half)
₹42,000
e-Newsletter Advertorial
₹16,000
e-Newsletter Editorial Slot
₹10,000
MONTHLY
SPECIAL
ISSUES
DIGITAL EDITION
ARTIST EDITION
SHOOTS & PROMOTIONS
Celebrities | Models | Influencers Editorials | Campaigns | High-Fashion Street Fashion | Beauty
Catalogue E-Commerce | Products
and many more..
SIGNATURE & CUSTOM EVENTS
Whether it’s sponsoring one of our signature events or working with us to celebrate a public or private special initiative, our virtual/live events provide excellent value, reach and return. All-inclusive customised programs can be as simple as RSVP management from start to finish, or as grand as securing top vendors, branding/signage, photography, entertainment and more.
MARKETING, AWARENESS & REACH
We manage the promotional campaign, invites, ticketing (if required), RSVPs and production of all assets; as well as targeted invitations or deployment of a promotional campaign across our robust digital and/or social channels.
CONTENT & POST EVENT COVERAGE
Social coverage during the event with the option to have an editor on-site to co-host, participate in a panel or curate content.
Opportunity for digital and/or social post-event coverage.
Contact Us
FOR ADVERTISING INQUIRIES
PHONE
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