In a world where social media has become an indispensable part of our lives, the role of influencers has taken on new dimensions. These digital trendsetters shape our tastes and act as bridges between brands and consumers. In a candid conversation with the effervescent and talented influencer Purva, we delved into her journey, her thoughts on the industry, and her passion for Public Relations (PR). With a career that has blossomed unexpectedly and an approach to life that's as spontaneous as it is inspiring, Purva's story is a testament to the magic that can unfold when one embraces uncertainty.
As we kicked off our conversation, Purva's vibrant energy was palpable. "I am doing well. Thank you!!" she exclaimed, setting the tone for a lively dialogue. "Every day is different. I get to learn so many new things daily," she mused. The world of influencers is not just about posting pretty pictures but a constant process of self-improvement and evolution. Purva's dedication to learning mirrored her passion for connecting with industry experts. "Getting the opportunity to meet some of the best people in the industry is incredibly enriching," she shared.
One couldn't help but notice the spark in Purva's eyes when discussing high-energy environments. Whether attending events or fashion shows, she described the experience as nothing short of crazy. "My favourite part is when I experience a high-energy environment, be it any event or fashion show… It's a crazy experience," she gushed. It was evident that these moments fueled her creativity and zest for life. One could almost visualize her immersed in the whirlwind of lights, music, and excitement.
Amidst all the glamour and glitz, Purva revealed a lesser-known side of her journey—her involvement in Public Relations. But she was quick to correct any misconceptions. "Oh my god, that's not true. SMM & PR are two extremely different things," she clarified. Purva highlighted the essence of PR, which revolves around understanding clients deeper and finding ways to make them stand out uniquely. "In PR, we must understand our clients and how they are unique from others—how can we make them stand out from the rest," she emphasized.
As she unraveled the complexities of PR, Purva touched upon the core of her work—innovatively and creatively presenting clients to the public, including media houses, journalists, and audiences. "This is the actual game," she exclaimed, shedding light on the strategic dance that PR professionals perform to create impactful narratives.
While many individuals meticulously planned their career paths, Purva's journey took a more spontaneous route. "The next 5 years are a lot of time, and I am someone whose plans have never worked out! I did not plan to do whatever I was doing today!" she chuckled. Her candid admission was a refreshing departure from the scripted narratives often encountered. Instead of being overwhelmed by the uncertainty, Purva embraced it. "None of this was planned, and I love it already, so I've just surrendered myself to the universe. I am sure it will lead me to the right place!" she declared with unwavering faith.
As we delved deeper into her world, Purva's passion for her work became even more apparent. "Current Projects! Where do I start? Because we are not allowed to talk about it, I am willing to tap into some Global opportunities for my clients, which I am doing right now," she shared with an air of excitement. The enthusiasm she radiated was a testament to her dedication and love for her job. "I love every bit of my job!" she exclaimed, her eyes lighting up. Her journey wasn't just about climbing the ladder of success and relishing each step.
Purva's creative essence was a common thread woven throughout her story. "I have always been creative, and seeing myself do something like that every day gives me so much Joy!" she shared with a beaming smile. Her career was an extension of her true self—a canvas on which she painted her imagination, ideas, and dreams. Her words echoed the sentiment that when one's work aligns with their passions, it becomes an endless source of fulfillment.
Influencer, PR professional, and creative soul—Purva's journey is a whirlwind of unexpected twists fueled by her unshakable spirit and zest for life. From the high-energy thrills of events and fashion shows to the intricacies of Public Relations, she seamlessly navigates through diverse landscapes, leaving her mark with every step. Her story serves as a reminder that embracing uncertainty and surrendering to the universe can lead to extraordinary adventures. As we concluded our conversation, Purva's optimism lingered, a beacon of inspiration for anyone daring to follow their heart's calling, wherever it might lead.
