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Colour Psychology in Fashion: Explained by Aishwarya Colour Psychology in Fashion: Explained 9 December 2022 FASHION Advertisement Colour has a major role in our day-to-day life. Colours influence our mood and perception in life. They are an inevitable and important aspect of our lives. We buy clothes based on our colour liking, but the psychology behind it often goes unnoticed. Colour is the first thing that we notice, whenever consuming something. The concept of colour psychology plays a big role in the fashion design field. Now, you might be thinking what is colour psychology? Colour psychology is the influence of colours on the functioning of a person. It is a study of colours and their shades, to know more about our human behaviour. We get influenced by many things like perception, placebo, moods, nature etc. It is believed that our ancestors also used colour psychology as a therapy. It isn't a modern-day concept but, Egyptians, as well as Chinese people, practised Chromotherapy. This therapy included colour psychology, through which they used to heal people from their ailments. Colours have their own significance and meaning, and this is used in the design field to provoke a certain emotion. For example, red indicates bold and fierce, blue indicates calmness and loyalty and so on. Some colours are also associated with the calendar seasons. In the fall season, we tend towards shades of brown and orange, while in the winters we tend towards bright fun colours. The four primary colours- red, blue, yellow and green, is related to our mind, body and emotions. Let us see a few colours and how it affects our cognitive behaviour. Red colour indicates physical strength, warmth, energy, excitement and stability. In spirituality, it is the colour of the root chakra, the chakra that controls our existence and deep rooted knowledge. It is a dominant colour and is often related to defence, aggression and strain. Red should be preferred when you want to show power and warmth at the same time. Blue colour indicates intellect, communication, trust, logic, loyalty, calm and serenity. It is the colour of the throat chakra, the chakra that rules communication and our truth. It is also associated with coldness, aloofness, and unfriendliness. Blue colour calms the mind unlike red colour, which excites the mind. Blue can be worn for professional endeavours as it represents confidence and reliability. The yellow colour indicates optimism, creativity, self-esteem, extraversion and emotional strength. It is the colour of the Solar Plexus chakra, the chakra that rules the self, and the identity of the person. It is also associated with irrationality, fear, depression and suicide. The yellow colour has a long and emotionally stimulating wavelength to it. Yellow is considered to be the most active colour, psychologically. Violet indicates spiritual awareness, containment, vision, luxury, truth and quality. It is the colour of the Third Eye chakra, the chakra that rules intuition and higher perspective. It also indicates introversion, suppression and inferiority. It is considered that the people who wear purple are creative, insightful, and have an artistic approach. They are often mysterious and dreamy. The Grey colour depicts a lack of confidence, hibernation and depression. Grey is the only colour that has no direct psychological effects. The absence of colour makes it a depressing sight to see. It is a symbol of tranquillity, maturity and neutrality. It is difficult to define the characteristics of a person wearing a grey colour. The most loved colour, black depicts sophistication, glamour, efficiency and security. It also indicates oppression, menace and heaviness. Black is an absorption of all colours and doesnt depict a single characteristic of its own. Black creates an impression of importance and power. It makes the person to be taken seriously and respectfully. The effects of colours on our minds are more than we can ever imagine. So, the next time you choose a dress for yourself, make sure to know what you are looking to represent and then choose the colour. Choose the colours that you want in your life and, don't let the colours choose you instead. Colour psychology is the influence of colours on the functioning of a person. It is a study of colours and their shades, to know more about our human behaviour. 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by Aishwarya by Aishwarya Five Dream Wedding Destinations To Look Out For 12 February 2023 TRAVEL Advertisement Advertisement Wedding is an integral part of our lives. We all have dreamt about D-day and what it is going to look like. The pandemic has postponed and delayed so many weddings, and now is the time they are getting married. Wedding destinations play a significant role in the wedding. It should be a dream-come-true kind of place. Finding such a dream destination might be a difficult task, but here we have got you covered with these beautiful yet classy destinations. These destinations will be a beautiful addition to your precious moments of life. Tamara Kodai is a resort located in the highlands of Kodaikanal, in Tamil Nadu. This resort is the perfect blend between nature and luxury. The breathtaking view of the valleys of Kodaikanal and the ever-so-amazing climate is a perfect combination to take your vows for a lifetime. Another gem of a location is the Ramada Resort and Spa, in Rajasthan. It is known as one of the most romantic resorts and that checks the criteria for us; what’s better than a boujee resort? A romantic and boujee resort! It is adorned with serene gardens, Mewari-inspired architecture and a majestic interior, making it the perfect blend of royalty and luxury. The ITC Grand Bharat is evidence of five thousand years of continuous civilization, located amidst the historic Aravalli Range. This resort is the perfect blend of modernity, royalty, spacious and intimate. The interior is spectacular and thematic, and the best part- it is customizable too! The Deltin Daman , in Daman, is a 176-room five-star resort with a 10-acre footprint. It is a destination that can accommodate the families of the groom and bride, and still have the space to invite friends' families. This grandeur and royalty are all that you need to make the most out of your dream wedding. But yeah, start saving for its cost from now itself- some finance tip for the win. The last candidate for the wedding destinations in India has to be the Beleza resort, in Goa. It is a 19,000 sq ft lawn facing the Arabian Sea, with a multi-specialised and creative culinary team for the win. It provides a wide range of exquisite dishes inspired by goan culture, that won’t leave a reason for the relatives to gossip about the quality of food at the wedding. Now, talking about foreign wedding destinations, Santorini must be the one that tops the conversation. It is one of the most romantic places in the world. That being said, Crete- the largest island in Greece, is an underrated place. It has the beautiful pin sand beaches of Elafonissi and the Great Gorge of Samaria, in the rugged white mountains and blue house tops. Chania, the old town, is a charming cobblestone street with restaurants overlooking the lighthouse and Venetian, Turkish and other traditional buildings. Kapalua is yet another beautiful destination, in the northwest of Maui. Kapalua loosely translates to “arms embracing the sea”. This premier resort area is an underrated place. Luxury resorts like The Ritz Carlton Kapalua and Montage Kapalua Bay offer breathtaking setups for weddings. While a wedding is a sacred bond and has nothing to do with fanciness or luxury, many people dream about their wedding like this. It is your responsibility to be smart about your financial aspects and then, proceed with the grand wedding ceremonies. Finding such a dream destination might be a difficult task, but here we have got you covered with these beautiful yet classy destinations. These destinations will be a beautiful addition to your precious moments of life. BLOB Have you ever dreamt of your wedding destination? If yes, then read more to find the perfect match for yourself. If not, read more to start dreaming about one! SEARCH 7 Abandoned Cities In India And Abroad That Are Too Beautiful To Be Forgotten TRAVEL Blue Lagoon – Iceland TRAVEL Palm Islands TRAVEL WORLD PEACE DOME TRAVEL Blood Falls In Antarctica: Explained TRAVEL POPULAR POSTS Advertisement Advertisement By Sakshi Batra Goldfinch Mumbai: The Epitome Of Boutique Luxury In The Heart Of MIDC 4 March 2025 TRAVEL By Urvashi Jain Revolutionizing Air Travel: Qatar Airways Introduces AI-Powered Booking With Sama 2 March 2025 TRAVEL By Urvashi Jain Qatar Airways And Paris Saint-Germain Renew Alliance, Elevating Global Sports Presence 25 February 2025 TRAVEL By Urvashi Jain A Romantic Escape: Valentine’s At Palazzo Versace Dubai 8 February 2025 TRAVEL RELATED POSTS