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By Anushka Sharma

India Is Finally Having A Major Fashion Moment

23 March 2024

India Is Finally Having A Major Fashion Moment
Stand a chance to win RCB merchandise or match tickets
Stand a chance to win RCB merchandise or match tickets

In the year of 2023. Mumbai lit up with the sparkle of Christian Dior's Autumn 2023 collection. It wasn't just another fashion show; it was a historic moment, marking Christian Dior's first-ever standalone show in India. The buzz reverberated across the internet, with clips flooding TikTok, Instagram, and beyond. When high-profile stars like Gigi Hadid and Zendaya adorned themselves in elegant saris, the message was clear: India had stepped onto the global fashion stage in style.


India Is Finally Having A Major Fashion Moment

For too long, fashion has been synonymous with exclusivity and elitism. While movies like "The Devil Wears Prada" may glamorize this image, it no longer resonates with today's society. Today’s society craves genuinity. Social media has democratized fashion, giving rise to influencers who speak directly to our hearts and minds. Fashion is no longer confined to runways; it's a conversation happening on the same platforms we use every day. And with that conversation comes a demand for inclusivity, diversity, and representation.


We've made strides in embracing body and racial diversity, but cultural representation remains a challenge. Fashion is a universal language, yet its narrative has often been dominated by a narrow Western perspective. It's time to broaden that narrative and celebrate the rich tapestry of cultures that shape our world. Fashion should reflect the diversity of its audience, honoring traditions from every corner of the globe.


India Is Finally Having A Major Fashion Moment

In a recent event in London, Megha Kapoor, Vogue’s former India's Head of Editorial Content, highlighted a troubling trend. Content in Indian languages was deemed unfit for the world of high fashion, perpetuating a colonial mindset that devalues indigenous cultures. This attitude is changing, but it's a reminder that progress is still needed to break free from outdated notions of superiority.


Fashion has always been woven into the fabric of my family's identity. From eagerly watching my mother adorn herself for special occasions to bonding over the choice of fabrics and accessories, fashion was more than just clothing—it was a connection to our heritage. This sentiment is echoed by Maria Grazia Chiuri, the artistic director of women's at Christian Dior, who recognizes India's rich history in textile craftsmanship as integral to its culture.


India Is Finally Having A Major Fashion Moment

India's influence on fashion stretches back thousands of years, with its mastery of textiles dating back to ancient times. The legacy of the Mughal Empire infused Indian fashion with intricate details and exquisite embellishments, setting the stage for centuries of innovation. Today, as the fashion industry undergoes a transformation, India's heritage is taking center stage once again.


Christian Dior's landmark show in Mumbai is more than just a fashion event; it's a testament to India's cultural legacy. Just as Fendi's show at the Great Wall of China sparked a renaissance in Chinese luxury, we can only hope that this moment will reignite interest in Indian fashion and history on a global scale. It's time for fashion to embrace its role as a cultural ambassador, celebrating diversity and heritage with every stitch and seam.






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