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SOCIETY By Aparajita Jaiswal Reflecting on Our World’s Billionaires Despite Corona 27 July 2020 SOCIETY Advertisement Advertisement The coronavirus has hit the global economy hard and that includes even the richest people in the world. Forbes recently published its annual list of billionaires and found that the number of billionaires has dropped significantly because of the pandemic. Even among those still on the list, more than half saw their wealth decrease since the pandemic. There were 2,095 billionaires on the list when it was finalized on March 18, according to the business website. That was 58 fewer billionaires than last year and 226 fewer than at the beginning of the month, Forbes reported. Of course, with the markets in flux because of the coronavirus, each billionaire’s net worth also fluctuates depending on the day. Despite this, Jeff Bezos, 56, still stands to be the richest man in the world, despite transferring a quarter of his Amazon stake to his ex-wife MacKenzie last summer, according to Forbes. He was worth $113 billion on March 18. Coronavirus has led Jeff Bezos to donate $100M to feed hungry Americans. Bezos’ gift was the largest single donation Feeding America has ever received. “Today, I want to support those on the front lines at our nation’s food banks and those who are relying on them for food with a $100 million gift to @FeedingAmerica,” Bezos wrote on Instagram. Despite the plight of the world and the ongoing economic effect of the coronavirus crisis, billionaires in the U.S. have seen their wealth increase by over $406 billion in the past month. Other billionaires who have seen their wealth grow amid the pandemic include Tesla CEO Elon Musk — also by nearly $10 billion since January 1. In that time, Zoom founder Eric Yuan has added $3.5 billion to his net worth at $7.4 billion, thanks to the popularity of his video conferencing software in lockdown. Former Microsoft CEO Steve Ballmer has added more than $4 billion to his fortune. #JeffBezosBezosCoronavirusInstagramTeslaTeslaCEOElonMuskElonMuskMacKenzieZoomfounderEricYuanFormerMicrosoftCEOSteveBallmerBillionForbesPandemicWealthBillionaireFeedingAmerica SEARCH Women Empowerment A mere concept or a real Concern SOCIETY Looking Through The Excellence Of ‘Jaali’ Architecture SOCIETY Why the Gender Pay Gap is Wide and Disturbing SOCIETY Festival of Stones SOCIETY The Pygmalion Effect SOCIETY POPULAR POSTS Advertisement Advertisement By Anushka Sharma Uniting Voices, Shaping Futures: Dive Into Mun 2.0 At NIT Patna 8 September 2024 SOCIETY By Anushka Sharma These Healthy Habits Can Lower Your Risk Of Depression 31 August 2024 SOCIETY By Rini Pathak A Glance In The Kshitij’23: A Euphoric Escapade 26 January 2024 SOCIETY By Rini Pathak Mithibai Kshitij: Epitome Of Diverse Social Cause Empowerment 24 January 2024 SOCIETY RELATED POSTS

SOCIETY by Neha Pande Festival of Stones 27 July 2020 SOCIETY Advertisement Advertisement Bagwal also known as DevidhuraFair is celebrated at Maa Varahi Devi Temple in Devidhura located at a distance of 45km from Lohaghat in the Champawat district of Uttarakhand. Devidhura also marks the tri-junction of Almora, Pithoragarh and Nainital districts and is famous for its rich cultural fair that is celebrated with devotion and enthusiasm. This fair is celebrated every year during Rakshabandhan that falls on the full moon day of the month of Shravan. Thousands of people from Uttarakhand and Nepal come to visit this grand fair. Bagwal is celebrated by dividing four different groups, collectively known as ‘Khams’. The four groups are four different tribes – Gharwal Kham, Chamyal Kham, Lamgriha Kham and Valig Kham. The fair starts out with the worship of Goddess Varahi, after the worship Prasad is distributed and this is when everything gets a bit tricky. The members of each Kham position themselves on the four corners of the field of the temple and the priest commences the festival with the sound of the ‘shankh’/shell. Bagwal is no normal festival with just worship and joy but here the Khams are fighters who carry sticks, stones and a farra/shield for the fight. These fighters throw stones at one another while at the same time protecting themselves with the shield. It does not matter how wounded or injured they get, the fight does not stop till the priest concludes the fight with the sound of the ‘shankh’. While the fight is going on the rest of the attendees cheer their teams with fight drums, folk songs and folk dances. After the fight all the injured are treated with ‘bichchu grass’ ie. Urtica Dioca. The Myth behind the Bagwal festival:- According to the myth, there once was a tradition of sacrificing a man (Narbali) from the Kham each year to Goddess Varahi. On one such year, it was the turn of this old woman to sacrifice her grandson, with a heavy heart and mind full of devotion she prepared her grandson for the sacrifice. This touched the Goddess’s heart and she spared his life under the condition that an equal amount of blood should be offered to her. Since that day, Bagwal fair is celebrated by the people where the members of each Kham throw stones at each other in order to draw sacrificial blood for Goddess Varahi. Reason for taking this Cultural Fair :- The main reason I choose to write upon Bagwal cultural fair is because my hometown is in Uttarakhand and I also wanted to address the issue of ‘Bali’/Sacrifice. Sacrificing animals as well as people have been going on in our religion as well as many other religions since the dawn of time; from Mayan, Pagan, Hinduism, Muslim etc. Sacrifice or ‘Bali’ in Hindu religion has its own significance, it is symbolic of getting rid of 6 evil forces/enemies ie. Kama– Lust Krodha – Anger Lobha–Greed Mada– Pride Moha – Attachments Matsarya – Jealousy By the sacrificial festival of Bagwal the basic idea of sacrificing men or animals was stopped yet the sacrificial blood was spilled by the act of fighting and throwing stones at each other. Our culture and heritage is one of the oldest; yet, I wanted to showcase some of the flaws in it which have changed and evolved but are still there. In August 2019, 100 men got injured under 10 minutes while celebrating Bagwal in Champwant district, Uttarakhand on Thursday. Even though the human sacrifice was stopped yet, hundreds of people got injured which is not a small thing. This is just one small case, there are many more cases tied up to this festival. Even though there is a high court ban on the use of stones during the festival yet the locals seem to sneak in with stones while outsmarting the authorities.Even a lot of local authorities encourage this practice instead of putting a stop on it. I personally believe that the concept behind ‘Bali’ is not bad because every Dussehra we burn Ravan as a sign of victory of good over evil, just like that ‘Bali’ is the concept of sacrificing 6 evils to the goddess yet the literal concept of ‘Bali’ ie. To sacrifice a living breathing creature or to injure one another is completely wrong. God didn’t make us to harm each other therefore the literal concept of ‘Bali’ should be condemned just like the literal practice of Bagwal should be put to an end. The ideology, unlike the festival, should carry on and pass on from generation to generation. Bagwal is a beautiful festival from Kumaon, Uttarakhand which should be celebrated with joy and enthusiasm, without harming each other as the concept of Bagwal is beautiful just like the myth. Bagwal is the story of love and sacrifice therefore it should be practiced with love and sacrifice of our inner demons instead of throwing stones towards each other to draw out blood as a symbol. The festival is a perfect blend of folk songs, folk dances and folklores. And just like Bagwal our country has hundreds of festivals and practices with a beautiful story but an unlikely tragic execution. #MohaAttachments #Myth #6evilforcesenemiesie #Devidhurafair #Tribal #Regionalfestival #IndianMyths #Indianfestival #MaaVarahiDeviTemple #Bagwalfestival #MatsaryaJealousy #Champawatdistrict #KrodhaAnger #Shravan #Sacrifice #Culturalfair #Lohaghat #IndianRitual #Uttarakhand #LobhaGreed #MaaVarahi #KamaLust #Rituals #Bali #Khams #MadaPride #Rakshabandhan SEARCH Women Empowerment A mere concept or a real Concern SOCIETY Looking Through The Excellence Of ‘Jaali’ Architecture SOCIETY Why the Gender Pay Gap is Wide and Disturbing SOCIETY Festival of Stones SOCIETY The Pygmalion Effect SOCIETY POPULAR POSTS Advertisement Advertisement By Anushka Sharma Uniting Voices, Shaping Futures: Dive Into Mun 2.0 At NIT Patna 8 September 2024 SOCIETY By Anushka Sharma These Healthy Habits Can Lower Your Risk Of Depression 31 August 2024 SOCIETY By Rini Pathak A Glance In The Kshitij’23: A Euphoric Escapade 26 January 2024 SOCIETY By Rini Pathak Mithibai Kshitij: Epitome Of Diverse Social Cause Empowerment 24 January 2024 SOCIETY RELATED POSTS

By Rini Pathak By Rini Pathak Unveiling The City Of Extravagance With Palazzo Versace Dubai 13 February 2024 TRAVEL Advertisement Advertisement Hey, you! Yes you! Aren’t you tired of making excuses for canceling your travel plans? If you’ve got the money and are waiting for the perfect place to visit this season of ‘Eid, then fret not as we bring to you today the perfect place to spend your next staycation. The one and only city defining imagination and which lies in the heart of the Arabian Desert: Dubai. Dubai, the perfect testament to human ambitions, innovation, and resilience. Dubai, the symbol of futuristic skyline, luxurious amenities and rich cultural amalgams. Dubai, the perfect city to spend your vacation with your loved ones or I beg your pardon here even alone. I know, now that you know where to go, you’re surely wondering where to stay so that you can make the most of your time in the marvellous city of Dubai. Well, we’ve got your back here too fellas. Hold your breath as we drop the name for the best luxurious staycation this Ramadan season: Palazzo Versace Dubai . Palazzo offers the perfect staycation experience in a Versace-designed room or suite during the holy month that not only includes Iftar, Suhoor, but also other numerous benefits. You know what you all are really lucky because Palazzo is even offering special packages for this Ramadan. Well there are two special Ramadan packages that Palazzo is offering which are mentioned below. The first Ramadan package is starting from AED 950+++ and includes the following: Choice of breakfast buffet at Giardino for two or Suhoor set menu through in-room dining for 2 adults and 1 child. 20% discount on food and beverage (except Q’s Bar and Lounge and brunch packages). 20% discount on spa treatments Offer is valid during the Ramadan period only. The second Ramadan Package is starting from AED 1,300+++, = and includes the following: Choice of breakfast buffet at Giardino for two or Suhoor set menu through in-room dining for 2 adults and 1 child. Iftar buffet at Giardino for 2 adults and 1 child below 12 years of age. 20% discount on food and beverage (except Q’s Bar and Lounge and brunch packages). 20% discount on spa treatments Offer is valid during the Ramadan period only. If you think that these are the end of offers at Palazzo Versace then I’m sorry Habibi! Versace also includes the exclusive Hikayat Ramadan Garden which is surrounded by luscious palm trees and panoramic water views of the iconic Dubai Creek. The Hikayat garden is known to be offering its guests the perfect backdrop to celebrate Suhoor under the stars. Thank me later, as I share with you all the details relating to the Hikayat Garden below: The exclusive timing to visit the Hikayat Garden is between 9pm and 3am (The last order is at 2:30am). Guests can have an A la carte menu with a minimum spend of AED 200 per person on food and beverages, excluding shisha. The sofa seating is available with a minimum spend of AED 2,000, excluding shisha and tobacco (maximum 8 people per sofa). The age limit for Suhoor is 18 years and above. Hence I think you are all set to plan your next staycation this season of ‘Eid. So, hurry up and don’t miss this amazing opportunity to enjoy the perfect blend of luxury, adventure, and cultural immersion that only Dubai offers. Pack your bags ASAP and prepare for the journey of a lifetime as both Dubai and Palazzo Versace await you. SEARCH 7 Abandoned Cities In India And Abroad That Are Too Beautiful To Be Forgotten TRAVEL Blue Lagoon – Iceland TRAVEL Palm Islands TRAVEL WORLD PEACE DOME TRAVEL Blood Falls In Antarctica: Explained TRAVEL POPULAR POSTS Advertisement Advertisement By Sakshi Batra Goldfinch Mumbai: The Epitome Of Boutique Luxury In The Heart Of MIDC 4 March 2025 TRAVEL By Urvashi Jain Revolutionizing Air Travel: Qatar Airways Introduces AI-Powered Booking With Sama 2 March 2025 TRAVEL By Urvashi Jain Qatar Airways And Paris Saint-Germain Renew Alliance, Elevating Global Sports Presence 25 February 2025 TRAVEL By Urvashi Jain A Romantic Escape: Valentine’s At Palazzo Versace Dubai 8 February 2025 TRAVEL RELATED POSTS

5 by 5 Rule by Akash Khatri 5 by 5 Rule 1 November 2020 LIFESTYLE Advertisement A very close friend introduced me to this coincidentally 5 years back after I had been ranting about my messy day. Since then life has been a bit simpler, it goes like, “If it’s not going to matter in 5 years, don’t spend more than 5 minutes upset by it.” It didn’t make sense to me the first time too. Sounds pretty simple on paper I know, it’s difficult in reality. You won’t get used to it overnight, it will surely take a while but I promise once you do, things just seem to sort themselves. Things fall apart, they always do. I think it’s the basic law of human living. You will have challenges, changes and trials. It’s a part and parcel of a game called life. You need to accept the ugly bitter pills just like the sweet candies. It’s just the way it is supposed to be maybe. It can’t be flowers and rainbows all the way. There might be days with a little blood, tears and sweat too but it will all be worth it in the end. Sometimes decision fatigue gets overwhelming. When you can’t really think what to do, whether to keep thinking about something or not. At such times the 5 by 5 rule comes to the rescue. You can’t care about everything and anything; you have to choose what to care about. The only way to filter is this. It is highly effective in the long run and this is me talking from personal experience, tried and tested. It can be applied from the tiniest snarky comment someone passed on your dress to your workplace issues. Whenever in doubt, just ask yourself once “will it matter in the next five years?” if yes, work on it, find a solution, leave no stone unturned for it but if you get an answer in the negative, drop it right there. You will soon realize that what anyone else thinks about the colour of your dress or your new hairstyle or your handwriting won’t ever matter, they won’t even remember it after a week or so but you somewhere it might leave a mark on your heart and you would continue pondering over their nasty remarks. My heart always got the better of my brain while making decisions, it’s not bad but equilibrium is necessary. This rule helped me get a perspective around issues. Those gigantic dilemmas weren’t that bad. I realized a lot of issues had very simple solutions. You just had to know the trick to handle. Neil Armstrong once said, “I believe that every human has a finite number of heartbeats. I don’t intend to waste any of mine.” We all have limited time. We have to make our choices, they might not always be wise but mistakes are the greatest teachers. This has become my life’s litmus test. It saved me from a lot of futile thinking; I hope it helps you declutter too. #wise #test #accept #limited #dilemma #rule #Reality #decision #issue #finite #litmus #help #Life #sense #time #sort #fivebyfive #thinking #save #overwhelming #simpler #equilibrium SEARCH Countdown To History: Omega Unveils Paris 2024 Olympics Countdown Clock And Special Edition Timepiece LIFESTYLE Juggling Law And Fashion: The Inspirational Journey Of Riddhi Nahata, A Multifaceted Influencer LIFESTYLE Join Shruti Yogi On Her Enchanting Journey From Kumkum Bhagya To Wanderlust Saga LIFESTYLE Personal Growth And Relatability: Ishita Khanna's Key To Influencer Success LIFESTYLE 6 Disadvantages Of Being Pretty LIFESTYLE POPULAR POSTS Advertisement Advertisement By Shrinivas Kodape Fast Times In Pune: Tracksuits, Dreams And A Dash Of Madness At Sports Con 2025 29 April 2025 LIFESTYLE By Aarti Singh The Audi A6: A Legacy Born From Rebellion And Refined Through Innovation 1 March 2025 LIFESTYLE By Sakshi Batra Glam Extravaganza 2025: Pune And Mumbai’s Influencers Compete For The Ultimate Spotlight 27 February 2025 LIFESTYLE By Anushka Uniyal Ice, Speed And Records: Porsche Taycan GTS Drifts Into History 27 February 2025 LIFESTYLE RELATED POSTS Advertisement

by Aparajita Jaiswal Fantasy breakfast 7 July 2022 FOOD Advertisement Advertisement What does your ideal fantasy breakfast in the comfort of your own bed look like? Waking up to the ideal English breakfast with a tray full of colourful and deliciously flavoured breakfast with your personal blend of coffee is a fantasy everybody dreams about. We deserve more than just buttered toast and a sad little sachet of tea. So, why not pamper yourself with various delicacies guaranteed to take your breakfast game to a whole new level. “To me, breakfast is my most important meal. It’s often the meal you play a game on. I make sure I have oatmeal, milk, and fruit. It’s the fuel you use to hopefully do your best, so eating right is a big part of being a professional athlete. I wish I paid more attention to it earlier in my life.” Andrew Luck To add to the gesture we include well sautéed sausages, tomatoes, a medley of egg baked in individual ramekins with mascarpone, truffle oil and prosciutto or simple eggs Benedict along with beans in sauce, fried mushrooms and toast with a fresh options of butter and jam. It just doesn’t get better than waking up to the whiff of pancakes, maybe spruce it up with blueberries or figs and chocolate syrup, making it a energetic start to a beautiful day. A healthy and satisfying breakfast freshen our mind and opens it to new possibilities. #BreakfastFantasyHealthyCoffeeEggSalmonChocochipsMuffinSausage SEARCH How was Chocolate Born FOOD Virgin Territory: These non-alcoholic thirst quenchers are mixologist approved FOOD Tasting the sunny side of Christmas: Christmas Cocktails FOOD 5 Destinations You Must Head to Taste Wine in India FOOD Breakfast – Don’t miss! FOOD POPULAR POSTS Advertisement Advertisement By Anushka Sharma 7-Day Anti-Inflammatory Meal Plan For Anti-Ageing That Actually Works Like Magic 5 April 2024 FOOD By Anushka Sharma The Mind-Blowing History Of Butter Chicken 27 March 2024 FOOD by Aishwarya Let’s talk about the alcohol brands owned by celebrities 2 November 2022 FOOD by Aishwarya Tasting the sunny side of Christmas: Christmas Cocktails 2 November 2022 FOOD RELATED POSTS

Tom Ford: The Fashion Genie by Aparajita Jaiswal Tom Ford: The Fashion Genie 1 May 2021 FASHION Advertisement Among many of our favourite luxury brand designers, Thomas Carlyle Ford, an American fashion designer and filmmaker, is truly one of the most inspiring and looked upon creators of fashion. He launched his eponymous luxury brand in 2006, having previously served as the creative director at Gucci and Yves Saint Laurent. Ford currently also serves as the Chairman of the Board of the Council of Fashion Designers of America. Tom Ford had quite the journey, figuring out his interests. At age 16, he enrolled at Bard College at Simon’s Rock, but quickly dropped out. He moved to New York City to study art history at New York University where he met Ian Falconer, who took him to Studio 54 for the first time, spiking his interest in acting and directing. Ford dropped out after a year, focusing on acting in television commercials. Ford began studying interior architecture at The New School’s art and design college, Parsons, in New York City. He kept visiting Studio 54, where he realized he was gay. The club’s disco-era glamor ended up being a major influence on his later designs. Before his last year at New School, Ford spent a year and a half in Paris, where he worked as an intern in Chloé’s press office, inspiring his interest in fashion. He spent his final year at The New School studying fashion, but graduated with a degree in architecture. In an interview with The New York Times, Ford said, “If I was ever going to become a good designer, I had to leave America. My own culture was inhibiting me. Too much style in America is tacky. It’s looked down upon to be too stylish. Europeans, however, appreciate style.” At the time, Italian fashion house Gucci was struggling financially and was seeking to strengthen its women’s ready-to-wear presence as a part of a brand overhaul. The company’s creative director, Dawn Mello hired Ford as the brand’s chief women’s ready-to-wear designer in 1990 and Ford moved to Milan. “I was talking to a lot of people, and most didn’t want the job,” Mello said. “For an American designer to move to Italy to join a company that was far from being a brand would have been pretty risky.” Ford’s role at Gucci rapidly expanded; he was designing menswear within six months, and shoes soon after that. He also took over Richard Lambertson left as design director in 1992, heading the brand’s ready-to-wear, fragrances, image, advertising, and store design. In 1993, when he was in charge of designing eleven product lines, Ford worked eighteen-hour days. Although there were creative tensions between Ford and Maurizio Gucci, the company’s chairman and 50% owner, inspiring Maurizio Gucci wanted to fire Ford, Domenico De Sole insisted that he remain. Nonetheless, Ford’s work during the early 1990s was primarily behind the scenes; his contributions to Gucci were overshadowed by those of Mello, who was the company’s public face. In 1994, Ford was promoted to Creative Director of Gucci. By 1999, the house, which had been almost bankrupt when Ford joined, was valued at more than $4 billion. When Gucci acquired the house of Yves Saint Laurent in 1999, Ford was named Creative Director of that label as well. In April 2004, Ford parted ways with the Gucci group after he and CEO Domenico de Sole, who is credited as Ford’s partner in Gucci’s success, failed to agree with Pinault Printemps Redoute’s boss over control of the Group. He has since referred to this experience as “devastating” and as a “midlife crisis” because he had “put everything into that for fifteen years”. When Ford left in 2004, Gucci Group was valued at $10 billion, hiring four individuals to split the work Ford had done. After leaving Gucci, Ford launched a line of menswear, beauty, eyewear, and accessories in 2006, named after himself, “Tom Ford”. De Sole became chairman of the label. Ford has described “the Tom Ford customer” as international, cultured, well-traveled, and possessing disposable income. For women, he added “strong and intelligent women who know their own style”. From the time we’re born until we die, we’re kept busy with artificial stuff that isn’t important. Tom Ford First Lady Michelle Obama wore an ivory floor-length evening gown designed by Ford to Buckingham Palace in 2011. He has also dressed Beyoncé, Jennifer Lopez, Gwyneth Paltrow, Anne Hathaway, Daniel Craig, Tom Hanks, Johnny Depp, Ryan Gosling, Will Smith, Julianne Moore, Hugh Jackman, Jon Hamm, and Henry Cavill. Ford designed Daniel Craig’s suits for his last three James Bond films: Quantum of Solace, Skyfall, and Spectre. Jay Z released a song titled “Tom Ford” with “Tom Ford” rapped numerous times within the song. Ford responded that he was flattered and “it means that one has really penetrated and made an impact on popular culture.” Following the song’s release, Ford received a huge spike in online search engine queries. Ford has been called a “fashion icon” and a “style icon” and he was included in “All-TIME 100 Fashion Icons” list. Ford has been included in several best-dressed lists, such as International Best Dressed List,The Guardian’s “The 50 best-dressed over-50s”, and British GQ’s “50 Best Dressed Men in Britain 2015”. He was featured on the cover of the 2011 spring/summer issue of Another Man, giving his opinion on what makes the modern day gentleman. He won several awards including several VH1/Vogue Fashion Awards and Council of Fashion Designers of America. Ford is known for sexy clothes, making provocative statements, and creating racy advertisements. Ford’s designs convey a “sophisticated sex appeal” and he has been credited for “bringing sexy back”. His advertisement campaigns have drawn controversy for use of nudity and “provocative sexual imagery”. Ford is also known to pose with celebrities and models in his ad campaigns. Ford is not only a designer but also a creative artist. Ford directed the Academy Award-nominated films A Single Man and Nocturnal Animals. In March 2005, Ford announced the launch of his film production company, Fade to Black. In 2009 he made his directorial debut with A Single Man, based on the novel of the same name by Christopher Isherwood. The drama stars Colin Firth as an LA-based, gay college professor, alongside Julianne Moore, Nicholas Hoult and Matthew Goode. The novel was adapted by David Scearce and Ford; Ford was also one of the producers. In 2015, Ford became attached to direct Nocturnal Animals, an adaptation of the Austin Wright novel Tony and Susan. The film was released in 2016. Jake Gyllenhaal and Amy Adams played the lead roles of Tony and Susan. Michael Shannon, Armie Hammer, Aaron Taylor-Johnson, and Isla Fisher co-starred in the film. The film received praise from critics, as well as winning the Grand Jury Prize at the Venice Film Festival. SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS

Breaking Boundaries: Monalisa Hazarika’s Journey To Mrs. India Inc By Sakshi Batra Breaking Boundaries: Monalisa Hazarika’s Journey To Mrs. India Inc 29 December 2024 FASHION Advertisement What happens when a woman decides to defy conventions and chase her dreams fearlessly? She becomes a trailblazer, an inspiration, and a symbol of empowerment. Monalisa Hazarika’s story is one such tale - A journey of grit, grace, and a relentless pursuit of breaking barriers. From a dreamer to a proud participant in Mrs. India , she has transformed not just her life but also the way society views women’s aspirations. Today, as a proud participant in Mrs. India, Monalisa’s journey is an inspiration to all those who dare to dream big. Empowering Women To Break Stereotypes Monalisa firmly believes that the world of beauty pageants has evolved and is no longer constricted to the stereotypical image of a woman . Women who participate in pageants are here to do so on their own terms. We are not just about beauty; we’re about brains, vision, and the ability to lead says Monalisa. “Pageants are, in fact, one of the biggest platforms for women to break the shackles of outdated stereotypes. It’s about time we celebrate every facet of a woman - the strengths, the flaws, the dreams, and the ambitions.” This powerful statement not only reflects Monalisa’s personal perspective but also challenges us to rethink the traditional narratives surrounding beauty and womanhood. For her, being a part of Mrs. India is about amplifying her voice, sharing her vision with the world, and inspiring women everywhere to believe in their potential. Support That Speaks Louder Than Words Entering a world as glamorous as fashion and beauty pageants is no easy feat. Yet, Monalisa’s journey has been paved with unwavering support from her family and partner. I’m one of the luckiest women to have such a supportive family she shares with a smile. “It was my mother-in-law who encouraged me to go ahead with this. And of course, my parents, my sister, my husband, and my kids have been my biggest pillars of strength.” Monalisa’s story reminds us that behind every successful woman is a network of support, encouragement, and love. It’s this collective strength that fuels her passion and drives her to keep pushing forward. Finding Strength In Challenges When asked about her favorite round in the pageant, Monalisa’s response is both inspiring and empowering. My favorite rounds were the panel interview and the top 15 Q&A she reveals. “It was here that I got to speak of my vision and mission in life, and this became my biggest platform to voice my opinion in front of such a large audience.” For Monalisa, the most rewarding aspect of her journey has been the opportunity to express her thoughts and dreams on a national stage. And it hasn’t always been easy . There have been moments when I felt hopeless,” she admits. “But I always made sure I got back to my confident and zealous self. Her story is a testament to the fact that success doesn’t come without challenges. But with consistency, hard work, and an unwavering belief in oneself, anything is possible. Comforting Food Despite the glamour and glitz of beauty pageants, Monalisa remains grounded. On a cheat day, my comfort food is always Biryani she laughs, adding a relatable touch to her powerful persona. It’s this down-to-earth nature that makes her even more admirable - A reminder that at the heart of every strong woman is a human being with simple joys and passions. If Monalisa Was A Judge? As a judge or curator, Monalisa would introduce a round that’s deeply personal: the All About Me round. “Here, a contestant would get to talk about herself - her story, her struggles, and her journey,” she explains. This round would be all about self-expression, with no questions or expectations from the judges. It’s a chance for every woman to be heard. Monalisa believes in authenticity, whether it’s in beauty or fashion . When something is overdone, it loses its charm she says. I believe in keeping it simple and staying true to yourself. Fashion should reflect who you are, not what others want you to be. This philosophy is part of what makes Monalisa’s outlook on fashion so refreshing. For her, it’s not about following trends, but rather about embracing individuality and personal style. Timeless Fashion: A Nod To The Past Fashion, as Monalisa puts it, always comes full circle . Fashion is cyclical. What’s old always comes back, whether it’s bell-bottom jeans or other styles from past generations she observes. And that’s the beauty of fashion—it can never be off permanently. Monalisa’s view on fashion is a reminder that trends are ever evolving, and there’s always room for creativity and reinvention. It’s about making the past relevant to the present and embracing your own unique version of style. The Legacy Of Mrs. India: A Platform For Empowerment As Monalisa’s journey unfolds, it’s clear that Mrs. India has not only been a platform for beauty but for empowerment. It’s about showcasing the true essence of a woman - her strength, her intelligence, her grace, and her resilience. Her story serves as an invitation to all women: dare to dream, be bold, embrace your individuality, and rise above challenges. Because when you have the courage to follow your passion, there are no limits to what you can achieve. SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS

10 Era-Defining Fashion Icons In Music by Himanshi Sharma 10 Era-Defining Fashion Icons In Music 14 February 2023 FASHION Advertisement Take a look at the most fashionable artists over the past three decades Most trends start on the edge of a guitar string of one famous musician that every single one of their fans want to be like. Here are some such influential icons in the music industry. The Ramones (70s) The Ramones were the first of many bands that originated the alternate genre of punk music. The musicians didn’t bother to dress the part, which at that period was full of pomp and glamour. They rather that they stuck to their frayed jeans, leather jackets and shaggy hair. Little did they know that they had begun the bad boy rockstar aesthetic. Elvis Presley (70s) The King of Rock ’n’ Roll wasn’t only know for his grooves. Elvis Presley was known for many things starting from his slick pompadour which many guys of that time strived to imitate to wearing eyeliner however it was his rhinestone studded pantsuits which were the epitome of fashion, courtesy of Bill Belew, that has influenced many styles that came about till date. Freddie Mercury and Queen (70s and 80s) The trail of flamboyance continued from Elvis’s time with the coming of the British band Queen and their main man, Freddie Mercury who brought about the prevalence of androgyny in fashion. Starting with bell bottoms and dark bobs, Mercury later went on to experiment more with fashion with more bright tight fitting bodysuits and over the top jackets. His signature moustache was only a welcome addition in his later years. Michael Jackson (70s to 90s) The ‘Thriller’ singer was the one to put fedoras, single handed gloves, studded jackets and many more on the map during the peak of 90s. Jackson acted true to his words as mentioned in his autobiography ‘Moonwalk’ “If fashion says it’s forbidden, I’m going to do it,” And he sure found a way to make it fabulous too. Madonna (80s and 90s) There wasn’t a time in 1900s when Pop Queen Madonna was not totally iconic. She cut the right balance between punk and gorgeous with her lacy corsets paired with messy jumbles of pearls and her frizzy blonde hair. One of her most notable looks comes from her song ‘Material Girl’, embodying Marilyn Monroe perfectly in her own quintessential manner. Spice Girls (late 90s) The Spice Girls represented the fashion trends that were going around in the late 90s. Geri’s Union Jack dress, Mel C original athleisure looks, Emma’s pigtails, Victoria’s black fits and Mel B’s animal prints all perfectly sum up the era and boomed into the early 2000s as well. Britney Spears (late 90s and 2000s) Britney dominated the fashion game in the 2000s. ‘Hit me Baby One More Time’ gave rise to tied up shirts and sports bras. Young pop stars nowadays still try to emulate Britney in any way possible. Really, no one could make a huge yellow Boa python around the neck stylish the way she did, though. Jennifer Lopez (2000s) Jennifer Lopez is still making fashion statements well into 2023 but if we can’t go without mentioning that one dress that made fashion history which is the famous green Versace dress she wore at Grammys which was so iconic it was revived back in 2020. Harry Styles (2010s) Harry Styles joins the ranks of Elvis and Freddie Mercury, having transcended the boundaries of fashion. Shedding his boy band days image, Styles had went on to create a style of his own, which went beyond all gender norms and stereotypes. BTS (2010s) BTS has changed the footnotes of fashion for a whole new generation, not just in one nation but all over the world. They have totally redefined the standards of masculinity, sending shockwaves across current trends. With their popularity, ‘self expression’ has taken new roots in our society. #Musicons #Fashionstars #Rockstar style #Fashioninpop #Genderbender SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS

Turning Passion Into Profession: Chaitra Poojary’s Bold Move From Science To Content By Sakshi Batra Turning Passion Into Profession: Chaitra Poojary’s Bold Move From Science To Content 13 February 2025 FASHION Advertisement Chaitra Poojary: From Officer To Influencer Ever wondered what happens when someone trades a scientific career for the world of beauty, fashion, and lifestyle? Meet Chaitra Poojary - Mumbai-based influencer, content creator, and all-around powerhouse. With a bachelor’s degree in Zoology, a master’s in environmental science and worked as a Senior Environmental Officer, Chaitra’s story is not your typical influencer tale. But, as you’ll find out, it’s one that proves following your heart leads to extraordinary things. Chaitra’s journey is about turning obstacles into stepping stones and using her past to fuel her future. Keep reading to uncover the hurdles, triumphs, and lessons that come with building a career out of sheer passion. The Pivot: From 9-To-5 To 24/7 Creativity What happens when your dream job and day job collide? For Chaitra, it was a delicate balancing act that required sleepless nights and endless passion. “Working 9-5 while building my content was no walk in the park,” she admits. “But my heart was in creating something beautiful and engaging for my audience. Slowly, I started juggling both worlds until I knew it was time to fully commit.” Can you relate? We’ve all been there, working hard at one thing while dreaming of another. For Chaitra, the leap came when she started making her own videos, setting up lights, and editing every shot. No team, no fancy equipment, just her and her ambition. And guess what? She did it for three whole years before deciding it was time to take the plunge into full-time content creation. Beauty Tips That Actually Work Chaitra’s audience trusts her for honest and no-nonsense beauty advice. Want glowing skin that doesn’t require a ton of products? Her tips are simple, effective, and totally relatable. How much water do you think you need to drink to have perfect skin? If you said “a lot,” you’re right! “Hydration is key. Drink plenty of water, get good sleep, and stick to skincare that works for you. Don't go overboard with every new product you see on the shelf,” says Chaitra. Keep it simple; keep it effective. Chaitra’s Style Tips You Can Actually Use Chaitra believes in timeless style, and she’s here to let you in on some of her favourite tricks. Do you find yourself overwhelmed by all the trends? Chaitra’s advice: invest in the basics. Baggy jeans + fitted top = confidence. Tailored suits and layering? A no-brainer! And here’s a secret: nude pumps are your best friend. Add a pop of colour to your bags, and you’re good to go! Who Inspires Chaitra? Influencers don’t just pop up overnight. Chaitra draws her inspiration from the OGs of the content world - Komal Pandey and Kritika Khurana . “They’ve been around for so long, and their creativity continues to push me to evolve,” Chaitra shares. Their authenticity and dedication are what drive her forward. Future Goals While Chaitra is grateful for her journey so far, she feels like she’s only scratching the surface. “I have a lot of potential within me, and I’m just waiting to reach that top point,” she says. She credits her parents as her strongest supporters and pillars of strength throughout her career. Looking ahead, Chaitra is focused on creating even more engaging content, working on blogs, and building a steady income stream through sponsored collaborations. Her mantra for success is simple: “Invest in assets, not liabilities. I bought a house before splurging on anything else, like bags.” The Real Talk: The Hard Truth About Being An Influencer Here’s something you might not hear often: being an influencer is HARD work. “Everyone wants to be an influencer now, but trust me, it’s not as easy as it seems,” Chaitra states. “It takes time, consistency, and a whole lot of dedication. We're just like everyone else, figuring things out and facing struggles behind the scenes.” Chaitra’s Call To Action – Go For What You Want! Chaitra Poojary’s journey is a reminder that dreams can be pursued at any stage of life. Whether you’re juggling a 9-5 job or working on your passion project, the key is consistency and belief in yourself. As she continues to create, inspire, and evolve, one thing is clear: Chaitra’s story is far from over. So, what’s stopping you from taking the leap? Let Chaitra’s story inspire your own. Start today, and who knows where it will take you! SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS

Best of 2020: Fashion’s Spring Summer Lines by Aparajita Jaiswal Best of 2020: Fashion’s Spring Summer Lines 1 May 2021 FASHION Advertisement 2020 brings a new world of fashion and wonder to our knees. The most promising and beloved brands bring us a new Spring/Summer collection for us to choose from. From the gorgeous house of Chanel and Dior to the edge cutting styles of Prada and Louboutin, this gorgeous collection will leave you in awe. Jumpsuit: Chanel: (3,94,739.63 INR) Tweed Jumpsuit Virginie Viard’s Chanel haute couture presentation has metamorphosed into a cloister garden for the Spring-Summer 2020 Haute Couture show in Paris. The setting suggested a key element in Gabrielle “Coco” Chanel’s legendary story making this yet another one of Chanel’s unique collections. This particular jumpsuit is tweed, Navy Blue, White and Red and just the right amount of cute and classy. Top: Chanel (4,39,852.73 INR) Silk white top The whole collection embraced the sobriety, lightness, and wearer-friendly ease that Viard is quickly making her personal signature at the house. This elegant yet outdoorsy halter top is embroidered made with silk muslin cloth and white in colour, making a lady stand out in a crowd wearing it. Skirt: Burberry (46316.48INR) Deer Print Denim Mini Skirt Explore reconstructed silhouettes and runway embellishment from the Spring/Summer 2020 collection of Burberry. From fringed and crystal-embroidered skirts to step-through styles with a sports sensibility, this mini skirt in washed indigo denim, highlighted with a bleached deer pattern is a style that features a leather patch embossed with their logo. It has a button and zip fly closure with a leather patch with embossed Burberry lettering at back pocket. Pants: Gucci (1,12,845 INR) Light tweed Damier pant The spring summer line of 2020 was designed by Alessandro Michele, uncovering the Women’s and Men’s collection presented at the Gucci Hub during Milan Fashion Week. Part of a tone-on-tone look, this off-white light tweed damier pant has a high waist and wide leg. A distinctive House code borrowed from the equestrian world, the Horse bit decorates the design. Bon ton inspired silhouettes play a central role in shaping Gucci’s new idea of femininity, reimagined within a contemporary aesthetic imbued with ladylike vibes. Jacket: Yves Saint Laurent (5,25,880.07 INR) Mongolian goat hair fur jacket Yves Saint Laurent is one of the most prestigious brands. It is a luxury brand that all of us hope to have in our closets. This year, 2020, Saint Laurent presented its very best in the spring summer collection. This jacket, made of Mongolian goat hair and short fur, is a coat with straight neck. It has a cotton lining, concealed hook closure and a round neck. Jacket: Dior (1,78,602.76INR) Bomber Jacket The bomber jacket is crafted in thick technical fabric. Covered in the House’s signature khaki Camouflage motif, it has a boxy silhouette with a zip front and banded collar. Long sleeves with zip cuffs frame two zip pockets at the waist, and the contrasting banded hem features a ‘Christian Dior’ signature across the back. The jacket can be worn with other matching pieces from the Camouflage collection. Bag: Prada (2,05,946 INR) Prada Spectrum nappa leather shoulder bag Prada is known for its exceptional designs of bags. The Prada Spectrum bag is characterized by a geometric motif designed by the stitching on the nappa leather. It has a sliding tonal metal chain shoulder strap and leather shoulder pad and a flap closure with one inside pocket. The Prada logo has a nylon lining and is a tonal metal lettering logo. Shoes: Christian Louboutin (1,12,845 INR) Hot Chick The key themes of Christian Louboutin’s fall ’20 collection included art, a new restraint and the dialogue between womenswear and menswear as a part of his landmark L’Exhibition. Christian Louboutin being a keen art collector, insinuated his love of art into the collection via influences and collaborations. Christian Louboutin, known for their red shoe souls, pays homage to the French capital through his new collection by adorning the patent leather upper of his Hot Chick pump with V-shaped notches to further emphasize its sumptuous low cut. Sat on a 100 mm heel, it also has a timeless pointed toe and delicate finishes that add a refined elegance to its lines. Shoes: Louis Vuitton (85,014 INR) LV Archlight sneaker The iconic LV Archlight sneaker is revisited this season in boldly patterned technical fabric and various colours, inspired by cycling apparel, which featured at the Spring-Summer 2020 fashion show. Instantly recognizable for its wave-shaped outsole, this model also has an oversized tongue and a feminine low cut around the ankle. It has an oversized rubber outsole, 2 inches, monogram-canvas back loop with a LV rubber patch on the tongue and LV Circle signature on the outsole. Watch: Cartier (Available in September) Pasha de Cartier Pasha de Cartier has been a cult watch since its creation in 1985. An extrovert watch with an assertive graphic signature: a square inside a circle, four oversized Arabic numerals, the clous de Paris which accentuate the bracelet and the creative chained crown. With its distinctive codes and extraordinary design, the new Pasha watch is faithful to the original model but even more sophisticated. Watch: Cartier (Available in September) Cartier Maillon de Cartier Watches Courtesy of Cartier Pasha de Cartier isn’t the watchmaker’s only new offering. There’s also the brand new Maillon de Cartier collection of feminine timepieces that double as jewelry thanks to their alluring twisted chain link bracelets. Starting at $25,100, the quartz models come in all the colors of gold, some with diamonds. Perfume: Cartier (7,078 INR) La Panthère Eau de Toilette Unleash your inner feline and exude gentle charm. A radiant aroma of white flowers washes over La Panthère, Cartier’s iconic feline-floral perfume, turning this new Eau de Toilette into floral freshness. Ethereal gardenia blends with crystalline musk for a delicate fragrance full of feline grace, created by Mathilde Laurent, Cartier perfumer. Beret: Dior (28,809 INR) The black Dior Parisian beret Inspired by vintage headpieces, the black Dior Parisian beret is a modern take on classic Parisian style. It is crafted from soft rabbit felt using traditional millinery techniques and embellished with a nylon veil for a feminine touch. It can be worn with oversize tailoring to echo the look’s classic heritage. Sunglasses: Dior (57,675 INR) The DiorStellaire1 sunglasses The DiorStellaire1 sunglasses have a distinctive ample square shape and a lightweight feel. The black lacquer on the front highlights the ultra thin gold finish on the metal frame and is enhanced by the almost flat shaded grey lenses. This color is sold exclusively on dior.com and in Dior boutiques. Earrings: Tiffany and Co. (7,52,190 INR) Diamond vine climber Earrings With an intensity that rivals the night sky, Tiffany Victoria celebrates the blazing brilliance of Tiffany diamonds. A striking display of diamonds scales the ear in this elegant climber earring design. The earrings are platinum round brilliant and marquise diamonds and a total carat weight of 1.24. #JumpsuitChanel #TweedJumpsuit #BomberJacket #EarringsTiffanyandCo #HotChick #LaPanthèreEaudeToilette #TopChanel #PerfumeCartier #LighttweedDamierpant #SunglassesDior #TheblackDiorParisianberet #TheDiorStellaire1sunglasses #SkirtBurberry #PantsGucci #PashadeCartier #PradaSpectrumnappaleathershoulderbag #BagPrada #Mongoliangoathairfurjacket #CartierMaillondeCartierWatchesCourtesyofCartier #LVArchlightsneaker #Silkwhitetop #JacketYvesSaintLaurent #BeretDior #JacketDior #DiamondvineclimberEarrings #WatchCartier #ShoesChristianLouboutin #ShoesLouisVuitton #DeerPrintDenimMiniSkirt SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS

Going Green, One Stitch At A Time by Anushka Sharma Going Green, One Stitch At A Time 24 April 2023 FASHION Advertisement Isha Nabar’s sense of fashion is eternal, because it is ethical. The very multi-talented fashion designer “Isha Nabar” uses a variety of hand stitched techniques on the hand woven fabric of khadi to do her bit for the betterment of the environment. Isha , an accomplished fashion designer of Indian origin, is based in New York and commenced with her multi-disciplinary learning at the Parsons School of Design, New York. Her niches of interest included fashion, business and jewellery design, the knowledge of which has actually given her quite an edge as a designer. Her much discussed initiative, ‘Charkhara’ (colloquially translated as wheel - 'Charkha' and green - 'Hara') is based on the design of a sustainable garment that is completely hand-stitched, through the usage of a hand spun fabric that is ‘Khadi’. This fabric, constituted of natural fibre, has played a significant role in the cultural, political, and socio-economic past of the country as many of us know. It was introduced by Mahatma Gandhi during the colonial rule in India, when he himself spun the yarn on the wheel to instil a sense of self-reliance amongst people. Khadi is since then spun on the ‘Charkha’ (the spinning wheel on which the yarn is hand spun.) The Charkha, with 24 spokes, which is also present on the Indian flag, is a symbolic representation of the hours of the day and the value of time. Taking this forward, Isha’s garment has 24 unique joinery techniques which beautifully acknowledge the efforts of those who spin the wheel painstakingly for 24 hours a day. The key intention behind this initiative is to avoid the use of machinery altogether in order to make a truly sustainable garment. She has therefore innovated these non-intrusive and hand crafted joinery systems of a wheel and a coin - a ‘paisa’ (equivalent to a penny) to construct the entire piece. One can spin the wheel to adjust the fit of the garment, while pulling closer the coin. The ‘paisa’ is meant to be a reminder of the minimal wages of the artisans. Isha explains “With this project, I hope to raise awareness on the khadi fabric, the negligible pay of the khadi artisans and the laborious process of hand spinning this fabric.” She wants to increase its perceived value and shift the mind-sets of the audience to more conscious consumption for a greener tomorrow. By using a hand woven fabric like khadi, along with specialised hand stitched techniques, she brings to the forefront the possibility of a process that is entirely sustainable in not only producing a garment but also in its end use. Her thoughtful and intentional design now lends the wearer the possibility of draping the exquisite Khadi fabric in multiple stunning and fashion-forward forms of outerwear. Isha’s design is disruptive, shows brilliance in its concept, is innovative and most importantly, has a deep emphasis towards responsible fashion. In a complex and evolving industry, ‘Charkhara’ is a conversation starter and clearly representative of her unique and novice design ideology, which is going beyond the mere aesthetics and functionality of fashion. It also explores the realm of sustainable material development and empowers the artisanal communities. Isha’s superlative skills, technical expertise and intelligence is well displayed in the complex joinery system which holds the fabric together. The final outcome was an outstanding, one-of-a-kind couture piece, born from the harmonising generational heritage with some unmistakably luxurious silhouettes, whilst carrying a profound message. This collection stays true to the roots of Khadi, thus retaining its rawness and presenting itself as an exhibit that is earthy and tonal. “The fabric itself is so well-worked, I wanted to let it shine and give it the stage it deserves” Isha tells us. There is nothing more captivating in fashion than the synergy of a sense of play and a purpose, which Isha has exuded graciously! She brings a point of view to the table that is rare to come by. Ironically maximizing a sense of purpose within a minimalistic framework, ‘Charkhara’ tells a story of rich artistry in a way that repositions the Khadi fabric with refinement and finesse. Isha is internationally recognized for her distinctive skills and ingenious design thinking, resulting in her bagging the AATCC Foundation Jasani Textile Scholarship and being a finalist for UK’s Creative Conscience Award. Isha has also worked with fashion houses like Tanya Taylor, Oscar de la Renta and Derek Lam in New York and Masaba and Vogue in India, giving her global exposure and fuelling her creativity as an artist. She is a new age designer to watch out for with her aesthetic sensibilities, critical thinking and views on a greener tomorrow. And she believes in getting there one stitch at a time! SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS

How Fashion Haul Is Damaging Our Environment: Explained by Aishwarya How Fashion Haul Is Damaging Our Environment: Explained 3 November 2022 FASHION Advertisement If you are active on social media, you would know what fashion haul is. At least once, these fashion haul videos must have popped on your feed. These videos can also be there in your ‘for you’ feed. Well, you might think, what’s the big deal if these videos are there? So let us tell you that, these videos are destroying our environment. Not in a real sense, but hypothetically speaking, these hauls lead to excessive buying of clothes and that leads to the destruction of our environment. A haul is a video that is promotional and, most fashion influencers do it. The company sends them a large number of clothes to try on and review. In return, the influencers get a hefty compensation in money or its kind. Now, the problem with such a promotion is that it provokes the audience to buy stuff that isn’t even needed by them. These hauls are heavily focused on fast fashion , which on its own is damaging to our nature. Though the hauls are bad for nature, people seem to like those content. The concept to understand here is that hauls are not only bad for our nature but are also for our budget. TikTok is a video content platform and, there are more than 1 billion views on the #clothinghaul hashtag and almost 13 billion views on the #haul hashtag. These numbers show us the reach, these videos have amongst the audience. The famous Shein is one of the most popular companies, in the haul trend. Shein hauls are popular for sure, but they are also driven by a marketing strategy. Shein has an affiliate program for influencers , that pays them a 10-20% commission for the haul post. Now, let’s talk about the damage, that these fast fashion hauls do to our environment. According to a study , the fast fashion industry creates almost 92 million tons of waste and, consumes around 79 trillion litres of water each year. As an industry, the fast fashion industry is responsible for 1/3rd of all microplastics found in the ocean and, produces almost 20% of global water waste. These numbers will concern you, but the fact is that most of fast fashion’s waste comes from post-production. Textile waste, the waste from unused textiles and old cloths, ends up in landfills. Around 85% of all textiles wind up in landfills every year- equivalent to one garbage truck filled with clothes being dumped in landfills every second. If this doesn’t concern you- which shouldn't be the case, there’s more than this. The fashion industry is the second largest polluter in the world, after the oil industry. Well, if you are thinking that, then why is it always the fashion industry that is being targeted? Then the reason is that fashion is a want and not a need. An excessive amount of clothing is harming the environment and also your bank account (read: month-end balance). The wastewater that this fast fashion industry produces, has toxic substances in it like lead, mercury, and arsenic. These substances are extremely harmful to aquatic life- where these substances are released, and also to millions of people who live by the river banks. A huge quantity of freshwater is used for dyeing and other processes, which leads to a shortage even more. To this, cotton needs a lot of water to grow, up to 20,000 litres of water is needed to produce 1kg of cotton. Another contributor to pollution is chemicals. They are used in every process, right from dyeing to result. The fashion industry also accounts for 10% of global carbon emission. It is also seen that the fashion industry has a major part in the degradation of soil. Apart from these environmental issues, there also exist some societal issues. The workers in the fashion industry are compensated very less and, and they work for a crazy amount of time. This is to keep up with the trends and deliver the clothes within the shortest period possible. This makes them a slave to the time, and they often end up getting burned out mentally and physically. The fast fashion and haul culture also give rise to the flex culture. Youngsters are on a quest to always have the trendiest clothes and also an excessive amount of clothing to wear. When there is a will, there is a way. So, the solution to this problem/disaster lies in acknowledging the harm that it is creating and, showing some willingness to change. Change isn’t difficult in today’s world, where nearly everything and anything has a cool alternative available. We just need to be mindful and choose sustainable options rather than a convenient option. A haul is a video that is promotional and, most fashion influencers do it. The company sends them a large number of clothes to try on and review. In return, the influencers get a hefty compensation in money or its kind. SEARCH The Rich Heritage of Indian Handloom FASHION Fashion In The 19th Century FASHION Colour Psychology in Fashion: Explained FASHION The Influence Of Kanye West On Fashion FASHION K-Pop Fashion And Its Impact On Global Wardrobe FASHION POPULAR POSTS Advertisement Advertisement Advertisement By Shriniwas Kodape AiSPi Wanderlust Diaries: Marzook, L’Afshar, And A Fashion Bender In Mumbai 25 April 2025 FASHION By Anushka Uniyal Kiyaan Silver: Timeless Jewellery For Every Woman 27 March 2025 FASHION By Sakshi Batra The Shoe Faktory Success Story: Ishpreet Singh Gujral’s Bold Business Leap 27 March 2025 FASHION By Sakshi Batra From Reality TV To Real Success: Nibedita Paal’s Inspiring Story 27 March 2025 FASHION RELATED POSTS